Why is listing claiming important on Bing?

Claiming your listing on Bing Places for Business gives you control over what information is displayed about your business. You can update details, respond to customer reviews, and add photos to attract more customers. A claimed and well-maintained listing increases your business’ credibility and improves its local SEO.

How to claim your Bing Places listing?

• Access Bing Places for Business : visit the site Bing Places for Business and sign in with your Microsoft account. If you don't have an account, create one for free.
• Search for your business: in the search bar, enter your business name and location to check if it is already listed.
• If your business appears in the search results, select it to claim it. Otherwise, click "Add New Business."
• 
  
• Verifying information: if your business is already listed, Bing will ask you to verify the existing information. Make sure all the information is correct. If you are adding a new business, fill in the necessary fields: business name, address, phone number, website, opening hours, etc.
  
  
• Choice of categories and services: choose the categories and services that best describe your business. This will help improve your ranking in relevant searches.
• Adding photos: upload high-quality photos of your business, products, and services. Attractive images can help attract more customers.
• Checking the sheet: Bing needs to verify that you are the owner or an authorized representative of the business.

Why it’s important to rank on Bing with conversational AI like ChatGPT-4 and Copilot

With the rise of conversational AI and virtual assistants like ChatGPT-4 and Microsoft Copilot, the way people search for and interact with information online is rapidly changing. Here’s why your business should be listed on Bing:

The rise of virtual assistants

Virtual assistants like ChatGPT-4 and Microsoft Copilot are becoming common tools for users, making it easier to search and access information. These assistants often use Bing as their primary source of data. Ranking well on Bing means your business is more likely to appear in the results provided by these virtual assistants.

Increased visibility

Voice searches and conversational queries are on the rise. When users ask questions of virtual assistants, they’re looking for quick and accurate answers. If your business ranks well on Bing, it’s more likely to appear at the top of the results, increasing your visibility and potentially attracting more customers.

Relevance of results

Conversational AI algorithms are designed to deliver the most relevant results. Being listed on Bing with complete and optimized information improves the relevance of your business in the answers provided by tools like ChatGPT-4 and Copilot. This includes precise details about your services, schedules, customer reviews, and high-quality photos.

Trust and credibility

Users are increasingly trusting the results and recommendations provided by conversational AI. When your business consistently appears in ChatGPT-4 and Copilot’s answers thanks to good SEO on Bing, it builds credibility and trust in your brand among potential customers.

List your business on Bing in the age of AI